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Comunicación y Públicos Específicos (COMPUBES)
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Issue Date
Title
Author(s)
2021
La publicación científica, un acto de responsabilidad compartida [Editorial]
Tur-Viñes, Victoria
19-Sep-2020
An Adaptive Machine Learning Methodology Applied to Neuromarketing Analysis: Prediction of Consumer Behaviour Regarding the Key Elements of the Packaging Design of an Educational Toy
Juárez Varón, David
;
Tur-Viñes, Victoria
;
Rabasa Dolado, Alejandro
;
Polotskaya, Kristina
29-Jul-2020
Obesity and food‐related content aimed at children on YouTube
Castello-Martinez, Araceli
;
Tur-Viñes, Victoria
2020
Brand Placement in Music Videos: Artists, Brands and Products Appearances in the Billboard Hot 100 from 2003 to 2016
Sánchez-Olmos, Candelaria
;
Castello-Martinez, Araceli
10-Apr-2021
La comunicación de la sostenibilidad como herramienta de ventas y de cambio social: fast fashion vs slow fashion
Cristófol-Rodríguez, Carmen
;
Mcquillan, Kalem
;
Segarra-Saavedra, Jesús
14-Jun-2021
The prevalence and impact of special issues in communications journals 2015–2019
Repiso, Rafael
;
Segarra-Saavedra, Jesús
;
Hidalgo-Marí, Tatiana
;
Tur-Viñes, Victoria
2022
Ambiciones académicas
Tur-Viñes, Victoria
Jun-2021
Engaging universe 4.0: The case for forming a public relations-strategic intelligence hybrid
Santa Soriano, Alba
;
Torres-Valdés, Rosa-María
16-Apr-2021
Corporate Social Responsibility in the restaurant and fast food industry: a study of communication on healthy eating through social networks
Martínez-Sala, Alba-María
;
Quiles-Soler, Mari Carmen
;
Monserrat-Gauchi, Juan
16-Sep-2021
El bienestar animal como eje de la comunicación digital del sector alimentación: los subsectores cárnico y lácteo
Castello-Martinez, Araceli
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Author
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Tur-Viñes, Victoria
12
Segarra-Saavedra, Jesús
10
Castello-Martinez, Araceli
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Hidalgo-Marí, Tatiana
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Monserrat-Gauchi, Juan
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Communication
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YouTube
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Advertising
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2024
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2021
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2020
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47
Article
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???database???
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Book
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24
Spanish
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46
Universidad de Alicante. Departam...
3
Universidad de Alicante. Departam...
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Universidad de Alicante. Departam...
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