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AccessPreviewIssue DateTitleAuthor(s)
Acceso abiertoInvestigaciones-Turisticas_24_08.pdf.jpgJul-2022Offshoring and reshoring of services in tourism: A round tripLillo-Bañuls, Adelaida; Fuster, Begoña; Martínez Mora, Carmen
Acceso abiertoMartinez-Mora_Merino_2023_StudApplEcon.pdf.jpg16-Oct-2023How Reshoring Has Shaped the Impact of COVID-19 on Spanish Footwear FirmsMartínez Mora, Carmen; Merino de Lucas, Fernando
Acceso abiertoAbend_etal_2023_AdmSci.pdf.jpg4-May-2023An Experimental Study of How Missing Employee Empathy in Failed Service Interactions Affects Empathetic Customers’ EWoM-Giving BehaviourAbend, Neele Inken; De-Juan-Vigaray, María D.; Nuszbaum, Mandy
Acceso abiertoDi-Stefano_etal_2024_SustainDevelop.pdf.jpg1-Aug-2023Manufacturing reshoring and sustainable development goals: A home versus host country perspectiveDi Stefano, Cristina; Fratocchi, Luciano; Martínez Mora, Carmen; Merino de Lucas, Fernando
Acceso abiertoDe-Juan-Vigaray_Gonzalez-Gascon_2023_Bordon.pdf.jpg29-Dec-2023De MOOC A SPOC, una metodología eficaz y divertida para enseñar marketingDe-Juan-Vigaray, María D.; González Gascón, Elena
Acceso restringidoLuna_etal_2002_JAcadMarkSci_final.pdf.jpgSep-2002Cross-cultural and cognitive aspects of web site navigationLuna, David; Peracchio, Laura A.; De-Juan-Vigaray, María D.
Acceso abiertoSarabia_De-Juan_2009_REIM_ESIC.pdf.jpgMar-2009Los valores de los consumidores y las preferencias en el comportamiento de ir de comprasSarabia Sánchez, Francisco J.; De-Juan-Vigaray, María D.
Acceso restringidoSarabia-Sanchez_etal_2012_IJRDM_final.pdf.jpg9-Mar-2012Using values and shopping styles to identify fashion apparel segmentsSarabia Sánchez, Francisco J.; De-Juan-Vigaray, María D.; Hota, Monali
Acceso restringidoDe-Juan_2004_JIntConsumerMarketing_final.pdf.jpg2004Why Do People Choose the Shopping Malls? The Attraction Theory Revisited: A Spanish CaseDe-Juan-Vigaray, María D.
Acceso restringidoLuna_etal_2003_JConsumerPsychol_final.pdf.jpg2003The Impact of Language and Congruity on Persuasion in Multicultural E-MarketingLuna, David; Peracchio, Laura A.; De-Juan-Vigaray, María D.

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