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AccésVista prèviaData publicacióTítolAutor/s
Acceso abiertoMedina_Aguerrebere_etal_2020_RevEspComunSalud.pdf.jpg2020Stakeholders’ participation in hospitals’ branding initiatives on social media: a proposal model for building collective brandsMedina Aguerrebere, Pablo; González-Pacanowski, Antonio; Medina, Eva
Acceso abiertoMedina-Aguerrebere_etal_2020_ProfInform.pdf.jpg4-de desembre-2020Online reputation management by cancer hospitals: A systematic literature review in the USA and SpainMedina Aguerrebere, Pablo; González-Pacanowski, Antonio; Medina, Eva
Acceso abiertoMedina-Aguerrebere_etal_2022_CentralEuroJCommunication.pdf.jpg22-de setembre-2022Digital Reputation Management in American Cancer Hospitals: A Proposed ModelMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Acceso abiertoBallestar_etal_2022_PsycholMark.pdf.jpg6-d’octubre-2022An artificial intelligence analysis of climate-change influencers' marketing on TwitterBallestar, María Teresa; Martín-Llaguno, Marta; Sainz, Jorge
Acceso abiertoMartin-Llaguno_etal_2022_EPI_eng.pdf.jpg26-d’agost-2022Accountability of unaccountable institutions: oversight of the press, social networks, and the Spanish Parliament over the Spanish king emeritusMartín-Llaguno, Marta; Berganza, Rosa; Navarro-Beltrá, Marián
Acceso abiertoMedina-Aguerrebere_etal_2023_JARSS.pdf.jpg2023Building Meaningful Brands through Disseminating Artificial Intelligence-Related Content: An Essay about Cancer HospitalsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Acceso abiertoHernandez-Ruiz_Gutierrez_2021_Communication&Society.pdf.jpg4-d’octubre-2021Analysing the Twitter accounts of licensed Sports gambling operators in Spain: a space for responsible gambling?Hernández-Ruiz, Alejandra; Gutiérrez, Yoan
Acceso abiertoReMedCom_13_02_21_ENG.pdf.jpg2022Online reputation management in Spanish cancer patients’ associations: a proposal modelMedina Aguerrebere, Pablo; González-Pacanowski, Antonio; Medina, Eva
Acceso abiertoMartin-Llaguno_etal_2022_IntJCommunication.pdf.jpg2022From Ignorance to Distrust: The Public “Discovery” of COVID-19 Around International Women’s Day in SpainMartín-Llaguno, Marta; Ballestar, María Teresa; Sainz, Jorge; Cuerdo-Mir, Miguel
Acceso abiertoVilaplana-Aparicio_etal_2023_Systems.pdf.jpg26-de desembre-2022Communication and Transparency of Innovation: The Case of the Valencian Community (Spain)Vilaplana-Aparicio, Maria J.; Martín-Llaguno, Marta; Iglesias-García, Mar

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