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AccessPreviewIssue DateTitleAuthor(s)
Acceso restringidoKauffmann_etal_2020_IndustrialMarketingManag_final.pdf.jpgOct-2020A framework for big data analytics in commercial social networks: A case study on sentiment analysis and fake review detection for marketing decision-makingKauffmann, Erick; Peral, Jesús; Gil, David; Ferrández, Antonio; Sellers Rubio, Ricardo; Mora, Higinio
Acceso abiertoCasado-Diaz_etal_2020_ScandJHospitalityTourism_final.pdf.jpg2020The home exchange phenomenon in the sharing economy: a research agendaCasado Díaz, María Ángeles; Casado-Díaz, Ana B.; Hoogendoorn, Gijsbert
Acceso abiertoCasado-Diaz_Sellers-Rubio_2020_CurrIssTourism_final.pdf.jpg17-Dec-2020The effect of short-term rentals on regional hotel efficiencyCasado-Díaz, Ana B.; Sellers Rubio, Ricardo
Acceso abiertoMiranda_Ruiz-Moreno_2022_BusinessHistory_final.pdf.jpg5-Feb-2020Selling the past. The use of history as a marketing strategy in Spain, 1900-1980Miranda Encarnación, José Antonio; Ruiz Moreno, Felipe
Acceso abiertoNavarro-Ruiz_etal_2020_JDestinationMarketingManag_final.pdf.jpgDec-2020Modelling the intra-destination behaviour of cruise visitors based on a three-dimensional approachNavarro-Ruiz, Sandra; Casado-Díaz, Ana B.; Ivars-Baidal, Josep
Acceso abiertoCasado-Diaz_etal_2022_JSustainableTourism_final.pdf.jpg3-Nov-2020Tourists’ water conservation behavior in hotels: the role of genderCasado-Díaz, Ana B.; Sancho-Esper, Franco; Rodríguez-Sánchez, Carla; Sellers Rubio, Ricardo
Acceso abiertoRodriguez_Sarabia_2020_Sustainability.pdf.jpg9-Apr-2020Does Water Context Matter in Water Conservation Decision Behaviour?Rodríguez-Sánchez, Carla; Sarabia Sánchez, Francisco J.
Acceso abiertoRodriguez-Sanchez_Sellers-Rubio_2020_Sustainability.pdf.jpg28-Dec-2020Sustainability in the Beverage Industry: A Research Agenda from the Demand SideRodríguez-Sánchez, Carla; Sellers Rubio, Ricardo
Acceso abierto2020_Casado-Diaz_etal_CurrIssuesTour_final.pdf.jpg2020Negative online reviews and webcare strategies in social media: effects on hotel attitude and booking intentionsCasado-Díaz, Ana B.; Andreu, Luisa; Beckmann, Susanne C.; Miller, Caitlin
Acceso abierto2020_Wagner_etal_JEduBusiness_final.pdf.jpg2020Skill and knowledge requirements of entry-level logistics and supply chain management professionals: A comparative study of Ireland and SpainWagner, Claudia; Sancho-Esper, Franco; Rodríguez-Sánchez, Carla

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