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Browsing by Author Medina, Eva

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Acceso abiertoMedina-Aguerrebere_etal_2023_OnlineJCommunicMediaTech.pdf.jpg9-Feb-2023Branding cancer research institutions through social media platformsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Acceso abiertoMedina-Aguerrebere_etal_2023_JARSS.pdf.jpg2023Building Meaningful Brands through Disseminating Artificial Intelligence-Related Content: An Essay about Cancer HospitalsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Acceso abiertoMedina-Aguerrebere_etal_2021_HarvardDeustoBusinessRes.pdf.jpg29-May-2021Building meaningful brands through social media: a case study about hospitalsMedina Aguerrebere, Pablo; González-Pacanowski, Antonio; Medina, Eva
Acceso abiertoMedina-Aguerrebere_etal_2023_EJ-MEDIA.pdf.jpg8-Nov-2023Building Reputed Brands through Smart Technologies: A Quantitative Analysis of the Best Hospitals in the United KingdomMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Acceso abiertoMedina-Aguerrebere_etal_2024_OJCMT.pdf.jpg18-Jan-2024Building smart brands through online and artificial intelligence tools: A quantitative analysis about the best hospitals in SpainMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Acceso abiertoMedina-Aguerrebere_etal_2022_CentralEuroJCommunication.pdf.jpg22-Sep-2022Digital Reputation Management in American Cancer Hospitals: A Proposed ModelMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Acceso abiertoMedina_etal_2022_SocSci.pdf.jpg8-Jun-2022The Effectiveness of Comparative Standards in Health Promotion in OECD CountriesMedina, Eva; González-Pacanowski, Antonio; Medina Aguerrebere, Pablo
Acceso abiertoMedina-Aguerrebere_etal_2022_RevEspComunSalud.pdf.jpg25-May-2022The Impact of Social Media on Hospitals’ Branding Initiatives: an Analysis about the World’s Best HospitalsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Acceso abiertoMedina_etal_2022_IJLRHSS.pdf.jpg2022The impact of social realism in French and Russian literature on social law in Europe: Dostoyevsky and Hugo. What is the impact of Dostoyevsky's and Hugo's works of social realism on social laws in Europe?Medina, Eva; González-Pacanowski, Antonio; Medina Aguerrebere, Pablo
Acceso abiertotesis_eva_coll.pdf.jpg2021Le principe d’autonomie de la volonté de la patiente enceinte avant l'accouchement: modèle de communication hospitalièreMedina, Eva
Acceso abiertoMedina-Aguerrebere_etal_2023_RCR.pdf.jpg10-May-2023Managing Social Media for Making Cancer Hospitals’ Brands More Human: A Proposal Model based on a Literature ReviewMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Acceso abiertoMedina-Aguerrebere_etal_2021_Zer.pdf.jpg30-Nov-2021Online Brand Management in Canadian HospitalsMedina Aguerrebere, Pablo; González-Pacanowski, Antonio; Medina, Eva
Acceso abiertoMedina-Aguerrebere_etal_2023_EstComunic.pdf.jpg31-Dec-2023Online Branding in the Healthcare Industry: A Quantitative Analysis on How the World’s Best Smart Hospitals Promote their Brands through Mobile AppsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Acceso abiertoMedina-Aguerrebere_etal_2020_ProfInform.pdf.jpg4-Dec-2020Online reputation management by cancer hospitals: A systematic literature review in the USA and SpainMedina Aguerrebere, Pablo; González-Pacanowski, Antonio; Medina, Eva
Acceso abiertoReMedCom_13_02_21_ENG.pdf.jpg2022Online reputation management in Spanish cancer patients’ associations: a proposal modelMedina Aguerrebere, Pablo; González-Pacanowski, Antonio; Medina, Eva
Acceso abiertoMedina-Aguerrebere_etal_2023_RevPanamerComun.pdf.jpg30-Jun-2023Online Reputation Management in Spanish Public Hospitals. A Quantitative AnalysisMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Acceso abiertoGonzalez-Pacanowski_etal_2021_Hypertext-net.pdf.jpgMay-2021Optimización de la comunicación hospitalaria en redes sociales: Análisis y estrategias de engagementGonzález-Pacanowski, Antonio; Medina Aguerrebere, Pablo; Medina, Eva, et al
Acceso abiertoMedina-Aguerrebere_etal_2022_Communication&Society.pdf.jpg3-Oct-2022Promoting Health Brands through Social Media. A Quantitative Analysis about the World’s Best Cancer HospitalsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Acceso abiertoMedina-Aguerrebere_etal_2023_RevEspComunSalud.pdf.jpg13-Jun-2023Promoting health education through mobile apps: a quantitative analysis about the world’s best hospitalsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Acceso abiertoMedina-Aguerrebere_etal_2022_Healthcare.pdf.jpg8-Nov-2022Promoting Health Education through Mobile Apps: A Quantitative Analysis of American HospitalsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
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