Marquina Márquez, Alfonso, Vírchez, Jorge, Ruiz-Callado, Raúl Environmental health, indigenous identity, cultural representations and the production of ecological consciousness in Northern Ontario MARQUINA, Alfonso; VIRCHEZ, Jorge; RUIZ-CALLADO, Raúl. “Environmental health, indigenous identity, cultural representations and the production of ecological consciousness in Northern Ontario”. OIDA International Journal of Sustainable Development [Online]. Vol. 4 (2012). ISSN 1923-6662 URI: http://hdl.handle.net/10045/23996 DOI: ISSN: 1923-6662 (Online) Abstract: The primary goal of this research is to document local perspectives by presenting a set of commentaries and meanings, in the form of narratives, related to environmental health conceptions on an Oji-Cree reserve in Northeastern Ontario, Canada. Through an ethnographic case study, this research explores how the modern-day production of a sociocentric and ecocentric self, as ethnic marker and moral category, is contributing to environmental/community health and well-being on Native reserves. Cultural representations of personhood and community based on the Medicine Wheel model, as a cognitive model, create an ontological paradigm that promotes a holistic foundation for human behaviour and interaction, as well as healthy, sustainable communities. Keywords:Ecocentric self, Healing Movement, Medicine Wheel, Native reserves, Northeastern Ontario Ontario International Development Agency info:eu-repo/semantics/article