Sell, Jonathan P.A.
Towards a rhetoric of cross-cultural identity
SELL, Jonathan P.A. “Towards a rhetoric of cross-cultural identity”. Revista Alicantina de Estudios Ingleses. No. 21 (Nov. 2008). ISSN 0214-4808, pp. 129-146
URI: http://hdl.handle.net/10045/10398
DOI: 10.14198/raei.2008.21.07
ISSN: 0214-4808
Abstract: 
This paper explores the involvement of metaphor and allusion in the discursive construction of cross-cultural identity. Cross-cultural identity is regarded as a narrative; as such it is liable to rhetorical analysis and dependent on rhetorical processes for its construction and assimilation. Metaphor is claimed to serve both as an analogy for the act of cross-cultural communication and cognition and as a fundamental enabling means of that
communication and cognition. Allusion is, likewise, claimed to serve as another analogy on the semiotic and mimetic levels, this time for the experiential condition of the cross-cultural subject, while more
pragmatically, it acts as a means for negotiating a palatable identity in a given host community. In conclusion, it is suggested that rhetorical analysis may provide a fruitful tool for affirming the possibility of cross-cultural communication and for understanding how it may actually work.
Keywords:Comunicación intercultural, Identidad intercultural, Metáfora, Alusión, Intertextualidad, Retórica
Universidad de Alicante. Departamento de Filología Inglesa
info:eu-repo/semantics/article