Go to main content
Go
Navigation menu
Language
Valencià
Español
English
Home
Contact
Help
Sign on to:
My RUA
Receive email updates
Edit Profile
Go
Advanced
Teaching
Institutional
Research
Journals and Proceedings
RUA
Search
Search:
All of RUA
Research
Marketing
INV - MKT - Artículos de Revistas
INV - MKT - Capítulos de Libros
INV - MKT - Comunicaciones a Congresos, Conferencias, etc.
INV - MKT - Libros
INV - MKT - Working Papers
for
Current filters:
Title
Author
Keyword
Date Issued
Document type
Language
Center, unit or service
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Start a new search
Add filters:
Use filters to refine the search results.
Title
Author
Keyword
Date Issued
Document type
Language
Center, unit or service
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Results 31-40 of 129.
previous
page
1
2
3
4
5
6
7
...
13
next
page
Item hits:
Items
Access
Preview
Issue Date
Title
Author(s)
2014
The differentiated effects of CSR actions in the service industry
Casado-Díaz, Ana B.
;
Nicolau, Juan Luis
;
Ruiz Moreno, Felipe
;
Sellers Rubio, Ricardo
Nov-2014
Determinant factors of senior tourists’ length of stay
Alén, Elisa
;
Nicolau, Juan Luis
;
Losada, Nieves
;
Domínguez, Trinidad
Apr-2015
Differentiated effect of advertising: Joint vs. separate consumption
Park, Sangwon
;
Nicolau, Juan Luis
Jul-2015
Effects of message appeal and service type in CSR communication strategies
Andreu, Luisa
;
Casado-Díaz, Ana B.
;
Mattila, Anna S.
2016
Would you Pay a Price Premium for a Sustainable Wine? The Voice of the Spanish Consumer
Sellers Rubio, Ricardo
Jul-2014
Who performs a stronger response to whom? Detecting individual competitive actions and reactions
Nicolau, Juan Luis
;
Ruiz Moreno, Felipe
Jan-2013
Assessing advertising in a hierarchical decision model
Park, Sangwon
;
Nicolau, Juan Luis
;
Fesenmaier, Daniel R.
2014
Industry-specific effect of CSR initiatives: hotels and airlines
Casado-Díaz, Ana B.
;
Nicolau, Juan Luis
;
Ruiz Moreno, Felipe
;
Sellers Rubio, Ricardo
Apr-2016
Travel frequency of seniors tourists
Losada, Nieves
;
Alén, Elisa
;
Domínguez, Trinidad
;
Nicolau, Juan Luis
Jan-2013
Communicating excellence in innovation
Nicolau, Juan Luis
;
Santa María Beneyto, María Jesús
Discover
Author
44
Nicolau, Juan Luis
44
Sellers Rubio, Ricardo
26
Mas-Ruiz, Francisco
23
Sancho-Esper, Franco
21
Rodríguez-Sánchez, Carla
.
Author -
next >
Subject
10
Spain
8
Efficiency
7
Strategic groups
6
Loss aversion
6
Prospect theory
.
Subject -
next >
Date issued
55
2020 - 2024
59
2010 - 2019
14
2000 - 2009
1
1999 - 1999
Language
105
English
24
Spanish
Center, unit or service
129
Universidad de Alicante. Departam...
7
Universidad de Alicante. Departam...
6
Universidad de Alicante. Institut...
5
Universidad de Alicante. Departam...
2
Universidad de Alicante. Departam...
.
Center, unit or service -
next >